John Frieda Violet Crush Toning Purple Shampoo for Blonde Hair, 8.3 fl oz

Neutralizes brassy yellow tones to help maintain cooler, brighter blonde hair in as little as one wash | Deposits crushed violet pigments to counteract brassiness and enhance a more balanced, even tone | Designed for bleached, highlighted, and platinum blonde hair to refresh color between salon visits | Gently cleanses while helping maintain brightness and shine without drying hair | Best used with Violet Crush Purple Conditioner for a complete toning routine